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iFit Content Manager

We are iFit®

The world leader in fitness technology, iFit® is pioneering the way people interact with fitness equipment and technology. Our platform is built into millions of fitness machines, wearables and streaming on-demand workout videos. So basically, if you like fitness, building stellar products, and working with a team of fun, talented people, then this is the place for you.

Job Description

We are looking for a Content Manager who is a passionate creative and full of energy to join our team. You will be responsible for continually creating content that will raise brand awareness, improve customer engagement, develop leads, and tell a brand story. Your duties will include producing and planning a strong content strategy to achieve business goals. You will work closely with the marketing and design teams.

Our ideal candidate will have professional creative and writing skills and a knowledge of common social media strategies. If you perform well under deadlines, are an expert in creative content and brand consistency, then we would love to meet you.

Responsibilities

Develop a content strategy that is aligned with short term and long term business goals.
Create and manage engaging content.
Manage content distribution across multiple channels to increase web traffic. (Facebook, Instagram, Pinterest, Youtube, Google+, Blog)
Create and manage an editorial calendar.
Analyze and track what content is being successful, working with our paid search team.  
Initiate conversations on behalf of our brand.
Collaborate with the marketing team to look for new areas where content can be produced.
Connect with the creative team to ensure brand consistency.
Make certain that all content produced is in compliance with our legal standards.
Stay current with content trends across all platforms and develop new ideas to attract new customers.

Experience

Bachelor's degree (B.A.) from four-year college or university in communications, marketing, or other related degree.
2+ years of content marketing experience.
Experience creating, managing, and producing online content.
Adobe Creative Suite skills (Photoshop, Illustrator, Premier, etc.)  
Experience including but not limited to Facebook, Instagram, Google+, Twitter, YouTube, Pinterest, and more.
Knowledge of social media and analytics software (Hootsuite, Raven Tools, Google Analytics, Facebook Insights, etc.).
Working knowledge of social media paid advertising campaigns.
Strong understanding of user-generated content management, content marketing, and reputation management.
Strong, professional written and verbal communication skills.
Strategic content creation and excellent writing skills.
Ability to work independently and in a team environment.
Exceptional time management skills.

Why iFit®

We are a small group of talented designers, developers, marketers, and sales associates that are housed within the larger 3000+ ICON Health & Fitness corporation. We have the flexibility and feel of a startup company with the security and benefits you would find in a larger corporate environment. We offer great health, dental, and eye coverage, plus we have napping couches, free soda, and snacks. New employees are also provided with a new iMac or MacBook Pro, Smartphone, and your choice of fitness equipment, i.e. treadmill, elliptical, bike, etc.  AAP/EOE

"We do not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, ancestry, mental or physical disability, sexual orientation, gender identity, medical condition, genetic information, marital status, Veteran status or any other characteristic protected by law."

 

 

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